Facebook Campaign: DSU Films

This semester I was asked to establish a web presence for DSU films. The program has been fortunate enough to grow very organically with little advertising outside of word of mouth. Its time we succumb to the internet and really kick things up a notch.

My plan includes:

1. Creating a landing page for future professional clients. Most of the funding the film program receives is through professional projects. These clients are often lost when coming to Southern Utah and find DSU purely by happenstance. Last I checked I couldn't even find a phone number for DSU films. This page will also have short professional reels to show off some of the past work students have done.

2. Facebook I will be collaborating with students and faculty to create a stream of content. I know many students and Alumni share behind the scenes photos on their personal accounts that get a lot of attention. By collaborating with them we can gain a lot of cross promotion and followers

3. Instagram This will be a very similar tactic with facebook. We will be sharing a lot of behind the scenes stuff to gather follows like future clients and future students. I will be setting up a drive where students can upload their photos to get featured. I will also be reposting photos and tagging collaborators. DSU has received a lot of donations this year from companies in L.A. I will be tagging them to cross promote their gear and in exchange, they will be reposting our photos for future students and clients to find.

5. Linking them up. I will be usuing each platform to promote the next. Each will build a relationship with clients and students. I am also looking to collaborate with other departments on campus. I'm looking for members of student government, the dance department, the alumni association, and many others to help promote one another.

This won't be easy, but I am excited to see how much attention and growth I can create during my last semester as a student at DSU.